Sales Coaching
at its Best!
Build Better Sales Leaders Managers Professionals Teams

CXO Sales Playbook
Join 3,500+ Subscribers. Every Friday morning, you will get 1 actionable tip to get your sales team to overdeliver.
Impact
>$3B
>$4B
of Net New Opportunities identified through Coaching Account Planning
>$5B
Coached Sales Leaders & Managers across the globe with a combined Sales Accountability
>$1B
Deal Strategy Reviews & Coaching of Deals
3x & 10x
Growth Strategies as part of long-range planning
>10,000
hours of facilitation experience across 25 different countries
>10,000
hours of Coaching across 25 nationalities
++Double
the number of million-dollar deals in virtual selling environments
Do you want to assess the success rate of your largest deals?
Are you a world-class Sales Manager?
Are you part of a world-class Sales team?

Venkat’s high empathy and experience allows Venkat to build very effective relationships with leaders of all kinds. When it comes to impact, he is on a league of his own.





Our purpose
Transform your sales organisation from Good to Great to World-Class.

Our purpose is to empower your sales organization to transition from good to, great to world-class.
In your transition and transformation, we seek to triangulate the possibilities of sales skills, management skills and leadership skills.
Our vision is to touch and transform
a 100 million lives by 2025 and
lives by 2030.
How do we drive sustainable engagements?
Assessment
01
Both self and 360
02
Set the water-level for your engagement and start preparing for case study discussions
Prework
03
Live Engagement
HANDS ON experience to raise your awareness, increase your appreciation and provide opportunities for application through teaching, facilitation, expert mentoring, and peer coaching
04
Periodical touch downs to revitalize your retention and assess progress against your projects
Reinforcement
05
Coaching
To unleash your hidden heroes for you to become an independent achiever
06
Leverage the power of technology to use repetition and reinforcement to drive retention – Create Your High Performing Habits

Habit Formation
01
Assessment
Both self and 360
02
Prework
Set the water-level for your engagement and start preparing for case study discussions
03
Live Engagement
HANDS ON experience to raise your awareness, increase your appreciation and provide opportunities for application through teaching, facilitation, expert mentoring, and peer coaching
04
Reinforcement
Periodical touch downs to revitalize your retention and assess progress against your projects
05
Coaching
To unleash your hidden heroes for you to become an independent achiever
06
Habit Formation
Leverage the power of technology to use repetition and reinforcement to drive retention – Create Your High Performing Habits
3 Pathways through which your Sales organization can leverage us.
What we do
Our Solutions
1
Build Your Sales Audiences
Improve Your Sales Offerings
Address Your Sales Segments
GET REAL with your
Account Planning
Stop Just Account Planning
Start Validating & Triangulating
Account Planning
GET REAL with your Account Planning and make sure your customers and partners are fully aligned and contributing
How can your Alliances multiply their impact on your business?
Don't just manage your partners
INTEGRATE them into the DNA of your execution.
If You are Not Different,
You Deserve to be Commoditized
What have your customers acknowledged about how different your salespeople are?
Are your sales teams orchestrating, or still operating in silos?
The single untapped competitive advantage within organizations is teamwork and the assumption of alignment
Teams that TRANSACT
Teams that TRANSFORM
Are your sales teams orchestrating, or still operating in silos?

2
A sequence of online learning experiences that gets you results. Our courses are accessible both by individuals and Enterprises.
Case Study Store
We believe Case Studies can get you as close to problem solving and looking at issues from multiple perspectives.
Separating The Signal From The Noise
Reaching a senior position in the corporate ladder is a challenge and even more challenging are the dilemmas & decisions to be taken subsequently. This case let is about a Leader struggling to prioritize between competing accountabilities and finding a balance between organizational and personal commitments. The challenges of managing global stakeholders and forging consensus in a typical MNC organization leading to advancement is an interesting aspect of the caselet.
You should invest in the caselet if you are any of the following: P&L leader, CXO in a MNC, Management Consultant
Follow Up Fault Lines
This caselet focuses on the critical intersection of business development, client management and emotional intelligence. It unravels opportunities for empathy & humility to overcome hunger and desperation. If EQ trumps IQ, then this case study is an ideal opportunity to discuss the finer nuances of client engagement, empathy, persistence, articulation and deal control.
You should invest in the caselet if you are any of the following: Sales Manager, Sales Leader, Sales Enablement Leader, Facilitator, Customer Success Executive, Trainer, Professor.
On The Radar
Can the winds of change be looked upon as waves of opportunity? What if the people on your boat are only interested in securing the present and not capturing share for the future? This caselet is a classic dilemma on shaping mindsets to secure a greater future.
You should invest in the caselet if you are any of the following: CxO, Manager, Leader, Practitioners, Leadership Trainer, Leadership Facilitator, Professor
Recalibrating Brand Betty
This caselet empowers Practitioners uncover the finer nuances of the psychology of people interactions and impact of social styles on people behaviours and perceptions. This case study can also be utilized to showcase the various elements of building a personal brand and the situational fluency that is required for various business and social interactions.
You should invest in the caselet if you are any of the following: Leader, Manager, Leadership Facilitator, Leadership Trainer or Management Professor
Life of PI
This caselet is about typical mid-career crisis felt by some executives - “What has brought me here may not take me further”. Frankly the executives themselves are responsible for their career destiny/progress. Their growth does not hinge on how great they are at work but how they are “Perceived” by others. Moving from a victim to a warrior mindset and demonstrating one’s value to stakeholders can accelerate growth.
You should invest in the caselet if you are any of the following: Leadership Trainer, Leadership Facilitator, People Manager, Delivery leader, Subject Matter expert, Talent Development Professionals, L&D professionals
Milking Opportunity at Dairyterra
Sales Executives are the CEOs of the accounts they serve. This caselet is about SE moving away from low order run rate deals to strategizing and operationalizing to win business transformation deal. It is about being uneasy with the status quo and look at total addressable opportunity by raising the altitude of customer engagement. The “ How” of the deal qualification and control is the powerful arsenal Sales Executives yearn for to empower themselves.
You should invest in the caselet if you are any of the following: Sales Trainers, Sales Facilitators, Account Executive, Sales Manager, P&L Leader, Pre sales/ Solution specialist, large Bid Manager.
Finding The Bargaining Chip
People decide emotionally and justify rationally. Seldom sellers understand the “Personal motivators” of the buyer while planning their pursuits. This caselet is about aligning to customer’s conflicting priorities thereby the seller winning.
You should invest in the caselet if you are any of the following: Sales Facilitator, Sales Trainers, Sales Managers, Key/ Strategic Account Manager, Client Partner
Recalibrating The Optics At Kalsuki Corporation
This caselet is about strategizing and orchestrating internal & external stakeholders for complex pursuits. Stakeholder mapping and management in large enterprises and navigating the maze of power & politics is an important acumen of Account Executives.
You should invest in the caselet if you are any of the following: Leadership Facilitator, Leadership Trainer, Professor of Management, Key/ Strategic Account Manager, Territory Sales Manager, Client Partner
Reframing WMZ Corp
This caselet is about the depth of relationship with an account and spring of surprise landing in vendor jail aka “Procurement” responding to RFP. Typical case of tactical hobnobbing in the IT organization and losing out the “strategy” game at board level. Strategic Account Planning and management is a power play which Sales professionals need to excel at and this caselet helps you address some of those key areas
You should invest in the caselet if you are any of the following: Sales Trainer, Sales Facilitator, Professor of Sales and Marketing, Key/ Strategic Account Manager, Client Partner
Live Events
CXO Sales Playbook
Join 3,500+ Subscribers. Every Friday morning, you will get 1 actionable tip to get your sales team to overdeliver.
3

Client Wins: Decoding a 30% Net Profit Growth in 12 Months
It’s time to elevate your sales organization from industry averages to best in class. Curious?

3 Creative Twists for Powerful CxO Conversations
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How to Avoid Ghosting at Every Stage of the Sales Process | LinkedIn
In the high-stakes world of sales, one of the most frustrating and disheartening obstacles you may encounter is the phenomenon of "ghosting." You put in a lot of effort into a customer engagement....

5 Powerful Coaching Questions to Cultivate a High-Performing Sales Team | LinkedIn
What makes the difference between sales teams that need to be pushed to perform vs those that go the extra mile and deliver? Often, sales managers who were once exceptional individual sellers str...

3 Keys to a Future Ready Sales Organization | LinkedIn
In today's competitive business landscape, organizations are grouped into three distinct categories based on their adaptability to change: Those organizations that are lagging behind the change, ....
Persuasion, Influencing, Negotiation and Selling are not limited to only Sales Professionals. Sales Skill are Like Skills.
Stories from Sales Professionals that you can learn from!

It was my second trip to Central Eastern Europe and I was returning home via Dubai. Dreading the long layover, I headed to the Emirates counters to take a chance for an upgrade – Lo and Behold, they upgraded me to First Class. Being my first time ever, I tiptoed into the First Class lounge and plonked myself on a plush sofa and started pretending to be busy.
Looking around I could see a few people scattered around the lounge, from various nationalities. After a few minutes, a gentleman sitting close by, started talking loudly on his cellphone. After a few minutes, I could sense that a lot of people were getting very annoyed with his loud voice – so I decided to walk over to him to let him know that his phone calls were disturbing everyone else in the lounge, and perhaps he could consider keeping his voice low.
What we think
Widen your peripheral intelligence through 6 different gateways.
Be the first to get your hands on our insights to achieve more.
Perspectives & Insights to help you achieve sales and leadership effectiveness, and execution excellence.